GoPro CEO: We didn't market the Hero4 adequately - CNBC

GoPro CEO: We didn't market the Hero4 adequately - CNBC | marketing - Google News | October 29, 2015 at 01:45PM

CNBC

GoPro CEO: We didn't market the Hero4 adequately CNBC GoPro Chief Executive Nick Woodman said Thursday his company made mistakes on the launch of its Hero4 Session camera. "If Session had been stronger out of the gates, if we hadn't mispriced it, and if we had backed it up with the marketing it deserved, ... and more »

October 29, 2015 at 01:45PM | marketing - Google News
GoPro CEO: We didn't market the Hero4 adequately - CNBC
marketing - Google News