Why Marketing Needs To Promote The Product, Not The Promise - Forbes

Why Marketing Needs To Promote The Product, Not The Promise - Forbes | marketing - Google News | May 26, 2016 at 06:01PM

Forbes

Why Marketing Needs To Promote The Product, Not The Promise Forbes They value what's real and pride themselves on seeing through marketing claims, so they look for emotional stories that are anchored in a product truth. They'll trust you when you talk straight, have a sense of proportion, and deliver what you promise ...

May 26, 2016 at 06:01PM | marketing - Google News
Why Marketing Needs To Promote The Product, Not The Promise - Forbes
marketing - Google News