The Weird Science of Marketing HBO's 'Westworld' - Variety

The Weird Science of Marketing HBO's 'Westworld' - Variety | marketing - Google News | September 28, 2016 at 01:45PM

Variety

The Weird Science of Marketing HBO's 'Westworld' Variety “We knew that there would be two distinct strategies,” says Sabrina Caluori, senior vice president of digital media and marketing for HBO. The first of those is the theatrical-style campaign of on-air, online, and outdoor advertising that is a must for ... and more »

September 28, 2016 at 01:45PM | marketing - Google News
The Weird Science of Marketing HBO's 'Westworld' - Variety
marketing - Google News