Bed Bath & Beyond's low marketing spend could be hurting prospects with millennials - MarketWatch

Bed Bath & Beyond's low marketing spend could be hurting prospects with millennials - MarketWatch | marketing - Google News | June 23, 2017 at 01:25PM

Bed Bath & Beyond's low marketing spend could be hurting prospects with millennials MarketWatch Bed Bath & Beyond Inc. talked up the value of its more than 1,500 stores as an avenue for cutting advertising costs, but SunTrust Robinson Humphrey analysts think the lack of marketing spend might be hurting the brand with millennials. On the late ... and more »

June 23, 2017 at 01:25PM | marketing - Google News
Bed Bath & Beyond's low marketing spend could be hurting prospects with millennials - MarketWatch
marketing - Google News