As brands take marketing in-house, consultancies cash in - Digiday

As brands take marketing in-house, consultancies cash in - Digiday | marketing - Google News | June 27, 2018 at 01:04AM

As brands take marketing in-house, consultancies cash in Digiday What's agencies' loss is consultancies' gain. Consultancies like Accenture Interactive, PwC and Deloitte Digital are all making one core tenet part of their pitch to marketers: If you want to take back more marketing in-house, we'll help you do it ...

June 27, 2018 at 01:04AM | marketing - Google News
As brands take marketing in-house, consultancies cash in - Digiday
marketing - Google News