Abolishing Friction: Why CXM is the New Marketing - Inc.com

Abolishing Friction: Why CXM is the New Marketing - Inc.com | marketing - Google News | July 31, 2018 at 08:54AM

Inc.com

Abolishing Friction: Why CXM is the New Marketing Inc.com Thomas says that Sprinklr believes that "care is the new marketing," because "if you piss people off, they're going to tell each other." What others say matters more than what you say, and is therefore more impactful than your own direct marketing efforts.

July 31, 2018 at 08:54AM | marketing - Google News
Abolishing Friction: Why CXM is the New Marketing - Inc.com
marketing - Google News