How to personalize without crossing the 'creepy line' - Marketing Land

How to personalize without crossing the 'creepy line' - Marketing Land | marketing - Google News | October 31, 2018 at 01:23PM

Marketing Land

How to personalize without crossing the 'creepy line' Marketing Land “When it comes to using AI, marketers struggle to find the line between what their customers find helpful and where things get creepy,” said Interaction's SVP of Marketing Jane Price. “Navigating that line can make it tough to implement AI in a way ...

October 31, 2018 at 01:23PM | marketing - Google News
How to personalize without crossing the 'creepy line' - Marketing Land
marketing - Google News