Helen Edwards: It's riskier to be too slow than too fast - Marketing Week

Helen Edwards: It's riskier to be too slow than too fast - Marketing Week | marketing - Google News | November 26, 2018 at 04:03AM

Marketing Week

Helen Edwards: It's riskier to be too slow than too fast Marketing Week What do chief executives increasingly require from marketers? The impossible. Sitting atop corporations crisscrossed with bureaucratic processes, checks and boundaries, they demand that marketing be more 'agile'. Preaching from the pulpits of their ...

November 26, 2018 at 04:03AM | marketing - Google News
Helen Edwards: It's riskier to be too slow than too fast - Marketing Week
marketing - Google News