Christine Ngo: Mountain Dew's digital marketing lead. Reader. Chef. Continual ... - TechRepublic

Christine Ngo: Mountain Dew's digital marketing lead. Reader. Chef. Continual ... - TechRepublic | marketing - Google News | April 24, 2015 at 08:45AM

Christine Ngo: Mountain Dew's digital marketing lead. Reader. Chef. Continual ... TechRepublic For the past year or so, she's led digital marketing for Mountain Dew at PepsiCo. It's a brand that's "unapologetically male," which requires a pretty specific voice in order to come off authentic in tone and form. The main way she does that is by ... and more »

April 24, 2015 at 08:45AM | marketing - Google News
Christine Ngo: Mountain Dew's digital marketing lead. Reader. Chef. Continual ... - TechRepublic
marketing - Google News