How We Are Your Friends and Other August Flops Were Maimed by Bad Marketing - Slate Magazine (blog)

How We Are Your Friends and Other August Flops Were Maimed by Bad Marketing - Slate Magazine (blog) | marketing - Google News | September 03, 2015 at 09:34AM

Slate Magazine (blog)

How We Are Your Friends and Other August Flops Were Maimed by Bad Marketing Slate Magazine (blog) What marketers should be taking from this is that if a story is unfamiliar to their intended audience, they have to help them understand it in some fundamental way before they ever get to the theater. That can be as simple as a hook, or a mood: The ... and more »

September 03, 2015 at 09:34AM | marketing - Google News
How We Are Your Friends and Other August Flops Were Maimed by Bad Marketing - Slate Magazine (blog)
marketing - Google News