The Drum |
Marketing Moment 87: Smirnoff blurs the line between traditional & digital media with Shazam-enabled spot
The Drum Today's marketing moment was chosen by Marley Kaplan, head of innovation at Kinetic Worldwide. Below, find out why Smirnoff's Shazam-enabled TV campaign is one of her favorite marketing moments. I'm excited when brands try new ways of merging ... |
June 26, 2016 at 04:52AM | marketing - Google News
Marketing Moment 87: Smirnoff blurs the line between traditional & digital media with Shazam-enabled spot - The Drum
marketing - Google News
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