Marketing America's Best Idea: From the National Parks Portfolio to #FindYourPark - History News Network (HNN)

Marketing America's Best Idea: From the National Parks Portfolio to #FindYourPark - History News Network (HNN) | marketing - Google News | August 30, 2016 at 08:38AM

History News Network (HNN)

Marketing America's Best Idea: From the National Parks Portfolio to #FindYourPark History News Network (HNN) This marketing campaign has echoes of a much earlier one, from 100 years ago, with similar goals: Robert Sterling Yard's National Parks Portfolio, published in 1915. Stephen Mather, then the Assistant Secretary of the Interior, worked with Yard to ... and more »

August 30, 2016 at 08:38AM | marketing - Google News
Marketing America's Best Idea: From the National Parks Portfolio to #FindYourPark - History News Network (HNN)
marketing - Google News