quinta-feira, 1 de setembro de 2016

Mylan's Generic EpiPen — A Price Break Or Marketing Maneuver? - Kaiser Health News

Mylan's Generic EpiPen — A Price Break Or Marketing Maneuver? - Kaiser Health News | marketing - Google News | September 01, 2016 at 06:02AM

Kaiser Health News

Mylan's Generic EpiPen — A Price Break Or Marketing Maneuver?
Kaiser Health News
Some called it a marketing ploy, while Robert Weissman, president of the consumer group Public Citizen, said the generic price was still too high, writing in the Huffington Post of “the weirdness of a drug company offering a generic version” of its own ...

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September 01, 2016 at 06:02AM | marketing - Google News
Mylan's Generic EpiPen — A Price Break Or Marketing Maneuver? - Kaiser Health News
marketing - Google News

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