The accountability of marketing is greater than ever so it can no longer just be an expense - Marketing Week

The accountability of marketing is greater than ever so it can no longer just be an expense - Marketing Week | marketing - Google News | September 02, 2016 at 06:54AM

The accountability of marketing is greater than ever so it can no longer just be an expense Marketing Week Brands have a huge opportunity to create additional revenue through original content production but the success of such activity will depend on the types of content brands produce and how they attempt to market themselves around it, says Marketing Week ...

September 02, 2016 at 06:54AM | marketing - Google News
The accountability of marketing is greater than ever so it can no longer just be an expense - Marketing Week
marketing - Google News