Gilead comes around on Truvada PrEP marketing, opening up a new world of HIV sales - FiercePharma

Gilead comes around on Truvada PrEP marketing, opening up a new world of HIV sales - FiercePharma | marketing - Google News | November 30, 2016 at 12:48PM

FiercePharma

Gilead comes around on Truvada PrEP marketing, opening up a new world of HIV sales FiercePharma Promotional activities around Truvada for pre-exposure prophylaxis, or PrEP, kicked off in July, when Gilead began marketing its med to doctors through professional publications and digital advertising, among other channels, Reuters reports. And this ... and more »

November 30, 2016 at 12:48PM | marketing - Google News
Gilead comes around on Truvada PrEP marketing, opening up a new world of HIV sales - FiercePharma
marketing - Google News