How an expert on the science of marketing forgot the difference between science and marketing. - Slate Magazine

How an expert on the science of marketing forgot the difference between science and marketing. - Slate Magazine | marketing - Google News | February 28, 2018 at 03:31PM

How an expert on the science of marketing forgot the difference between science and marketing. Slate Magazine Cornell University marketing professor Brian Wansink is famous for surprising findings about food—e.g., that people eat more popcorn when it comes in bigger tubs, or that the characters on cereal boxes are drawn with eyeballs looking down, as if to ...

February 28, 2018 at 03:31PM | marketing - Google News
How an expert on the science of marketing forgot the difference between science and marketing. - Slate Magazine
marketing - Google News