Has Women's Tennis Found Marketing's Fountain of Youth? - OZY

Has Women's Tennis Found Marketing's Fountain of Youth? - OZY | marketing - Google News | June 03, 2018 at 01:03AM

OZY

Has Women's Tennis Found Marketing's Fountain of Youth? OZY Halep “absolutely kills it on social, because she's got such a following,” says Heather Bowler, the Women's Tennis Association senior vice president of marketing and communications. Social-media-savvy stars are a critical part of Bowler's drive to ...

June 03, 2018 at 01:03AM | marketing - Google News
Has Women's Tennis Found Marketing's Fountain of Youth? - OZY
marketing - Google News