Research Shows Better Allocation of Marketing Spend Could Lead to $45 Billion More in Profits - Adweek

Research Shows Better Allocation of Marketing Spend Could Lead to $45 Billion More in Profits - Adweek | marketing - Google News | June 21, 2018 at 12:04PM

Adweek

Research Shows Better Allocation of Marketing Spend Could Lead to $45 Billion More in Profits Adweek Advertisers are probably missing out on a whole lot of money by not optimizing their advertising budgets. According to new research revealed at the Cannes Lions International Festival of Creativity Wednesday by independent marketing and media ... and more »

June 21, 2018 at 12:04PM | marketing - Google News
Research Shows Better Allocation of Marketing Spend Could Lead to $45 Billion More in Profits - Adweek
marketing - Google News