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IBM's new Watson AI marketing suite personalizes ads for individual customers
VentureBeat In fact, according to Gartner, marketing budgets gobble up about 12 percent of annual revenue (and as much as 18.5 percent in industries like education). But a hair over two-thirds of them — 71 percent — allocate the bulk of their budgets to generic ... IBM debuts personalization-focused AI tools ahead of holidays |
October 02, 2018 at 09:01AM | marketing - Google News
IBM's new Watson AI marketing suite personalizes ads for individual customers - VentureBeat
marketing - Google News
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