IronSource lets app developers measure ad marketing channel effectiveness - VentureBeat

IronSource lets app developers measure ad marketing channel effectiveness - VentureBeat | marketing - Google News | October 03, 2018 at 10:00AM

VentureBeat

IronSource lets app developers measure ad marketing channel effectiveness VentureBeat The mobile monetization and marketing company said its User Ad Revenue (UAR) can reveal how much in-app advertising revenue each individual user generates across all networks, and it can attribute that revenue to the relevant marketing channel. and more »

October 03, 2018 at 10:00AM | marketing - Google News
IronSource lets app developers measure ad marketing channel effectiveness - VentureBeat
marketing - Google News