Sensory marketing: the brands appealing to all five senses - The Guardian

Sensory marketing: the brands appealing to all five senses - The Guardian | marketing - Google News | October 27, 2014 at 12:31PM

The Guardian

Sensory marketing: the brands appealing to all five senses The Guardian Although Bassett's is unlikely to invest in that particular piece of kit anytime soon, the increasingly high-tech world of sensory marketing is becoming big business for brands. It's designed to appeal to all the human senses, to engage emotions and ...

October 27, 2014 at 12:31PM | marketing - Google News

Sensory marketing: the brands appealing to all five senses - The Guardian

marketing - Google News