segunda-feira, 17 de novembro de 2014

Driving Marketing Results with Big Data - MIT Technology Review

Driving Marketing Results with Big Data - MIT Technology Review | marketing - Google News | November 17, 2014 at 12:00PM









Driving Marketing Results with Big Data

MIT Technology Review

The promise of big data analytics is that marketers can analyze thousands of points of information about the digital activity of the purchaser—stripped of personally identifiable information—and combine it with their knowledge of television, radio ...







November 17, 2014 at 12:00PM | marketing - Google News

Driving Marketing Results with Big Data - MIT Technology Review

marketing - Google News

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