Rocket Fuel Brings Artificial Intelligence to Marketing Effectiveness - Forbes

Rocket Fuel Brings Artificial Intelligence to Marketing Effectiveness - Forbes | marketing - Google News | February 04, 2015 at 06:21PM

Forbes

Rocket Fuel Brings Artificial Intelligence to Marketing Effectiveness Forbes Data-driven digital marketing is big business. According to eMarketer some 55% of all digital advertising dollars will be driven by programmatic initiatives in 2015 where computer speed and machine learning take precedence over human guess work.

February 04, 2015 at 06:21PM | marketing - Google News

Rocket Fuel Brings Artificial Intelligence to Marketing Effectiveness - Forbes

marketing - Google News