How Pedigree Turned Doing Good For Dogs Into Good Marketing For Dog Food - Co.Create

How Pedigree Turned Doing Good For Dogs Into Good Marketing For Dog Food - Co.Create | marketing - Google News | May 28, 2015 at 09:29AM

Co.Create

How Pedigree Turned Doing Good For Dogs Into Good Marketing For Dog Food Co.Create At the time, Pedigree marketing executive John Anton said the strategy was tied directly to the bottom line,telling The Wall Street Journal, "More dogs are going to end up in shelters because of home foreclosures. ... Every time we run this campaign ...

May 28, 2015 at 09:29AM | marketing - Google News
How Pedigree Turned Doing Good For Dogs Into Good Marketing For Dog Food - Co.Create
marketing - Google News