How B2B CMOs Can Achieve Customer-Centric Marketing With Buyer Personas - Business 2 Community

How B2B CMOs Can Achieve Customer-Centric Marketing With Buyer Personas - Business 2 Community | marketing - Google News | November 01, 2015 at 03:49PM

How B2B CMOs Can Achieve Customer-Centric Marketing With Buyer Personas Business 2 Community A recent survey by B2B Marketing, in conjunction with the UK-based agency Tomorrow People, indicated only 38% of marketers considered their content to be “very customer-centric.” This mirrors findings of other surveys related to content marketing and ...

November 01, 2015 at 03:49PM | marketing - Google News
How B2B CMOs Can Achieve Customer-Centric Marketing With Buyer Personas - Business 2 Community
marketing - Google News