MasterCard Uses a Command Center to Track Its Marketing Spend - Fortune

MasterCard Uses a Command Center to Track Its Marketing Spend - Fortune | marketing - Google News | January 29, 2016 at 10:01AM

Fortune

MasterCard Uses a Command Center to Track Its Marketing Spend Fortune And when they want to watch narratives unfold, they visit the Real-Time Marketing Lab, where eight more displays—nearly an entire wall's worth—highlight trending stories from services like NewsWhip's Spike and analysis from sources such as Prime ...

January 29, 2016 at 10:01AM | marketing - Google News
MasterCard Uses a Command Center to Track Its Marketing Spend - Fortune
marketing - Google News