Navigating The B2B Marketing Metrics Maze
Forbes Longer sales cycles. Multiple decision-makers. Tailored product offerings. No wonder the B2B marketer competes in an environment with more black holes, gray areas, and intricacies than we tend to encounter in B2C. The nature of the business process ... |
January 31, 2016 at 07:53PM | marketing - Google News
Navigating The B2B Marketing Metrics Maze - Forbes
marketing - Google News
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