Wall Street Journal |
CMO Today: Why Marketing Tech Is Beating Out Ad Tech
Wall Street Journal MARTECH MOVES: Marketing tech and ad tech. They sound similar, but in the eyes of the venture capitals, the underlying business models can be quite different. As CMO Today reports, U.S. venture-capital firms invested around $860 million in ad tech ... |
August 26, 2016 at 08:15AM | marketing - Google News
CMO Today: Why Marketing Tech Is Beating Out Ad Tech - Wall Street Journal
marketing - Google News
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