REI's Marketing Team Is Challenging the Wellness Industry To Tackle Gender Parity - Forbes

REI's Marketing Team Is Challenging the Wellness Industry To Tackle Gender Parity - Forbes | marketing - Google News | September 30, 2017 at 10:01AM

REI's Marketing Team Is Challenging the Wellness Industry To Tackle Gender Parity Forbes Through a lens of gender parity, Swapp and her team started looking at the inner workings of REI including their product, content producers, and—you guessed it—they way they portrayed women in marketing campaigns (or didn't portray them at all ...

September 30, 2017 at 10:01AM | marketing - Google News
REI's Marketing Team Is Challenging the Wellness Industry To Tackle Gender Parity - Forbes
marketing - Google News