Overall Spend On Marketing Technology Is Down, And That's A Good Sign For B2B Marketing - Forbes

Overall Spend On Marketing Technology Is Down, And That's A Good Sign For B2B Marketing - Forbes | marketing - Google News | February 23, 2018 at 10:30AM

Forbes

Overall Spend On Marketing Technology Is Down, And That's A Good Sign For B2B Marketing Forbes That's why you might be surprised to learn that overall spend on new marketing technology actually appears to be slowing. According to a recent Gartner CMO study, martech budgets in 2017 decreased by 15% compared to the previous year. The siren call ...

February 23, 2018 at 10:30AM | marketing - Google News
Overall Spend On Marketing Technology Is Down, And That's A Good Sign For B2B Marketing - Forbes
marketing - Google News