More Than Awareness: Influencer Marketing's Role In The Sales Funnel - Forbes

More Than Awareness: Influencer Marketing's Role In The Sales Funnel - Forbes | marketing - Google News | May 29, 2018 at 07:31AM

Forbes

More Than Awareness: Influencer Marketing's Role In The Sales Funnel Forbes Many marketers would categorize influencer marketing as an awareness tactic, which is a reasonable assumption. We tend to measure influencer campaigns based on reach, impressions and engagement rather than the end sale. And influencer-shared ...

May 29, 2018 at 07:31AM | marketing - Google News
More Than Awareness: Influencer Marketing's Role In The Sales Funnel - Forbes
marketing - Google News