The marketing industry has started using neuroscience, but the results are ... - The Guardian

The marketing industry has started using neuroscience, but the results are ... - The Guardian | marketing - Google News | June 28, 2015 at 03:00AM

The Guardian

The marketing industry has started using neuroscience, but the results are ... The Guardian First, it's important to realise that the concept of neuroscience is used in different ways in marketing. Sometimes, it's just an empty ploy aimed at consumers – the equivalent of putting a bikini-clad body next to your product for people who believe ...

June 28, 2015 at 03:00AM | marketing - Google News
The marketing industry has started using neuroscience, but the results are ... - The Guardian
marketing - Google News