Oracle - and Others - Cozy Up to ABM, Marketing's New Big Thing - CMSWire

Oracle - and Others - Cozy Up to ABM, Marketing's New Big Thing - CMSWire | marketing - Google News | April 28, 2016 at 06:29PM

CMSWire

Oracle - and Others - Cozy Up to ABM, Marketing's New Big Thing CMSWire Just a week after revealing its enthusiasm about account-based marketing (ABM) through a partnership with Demandbase, Oracle announced it was adding ABM lead acquisition to its Marketing Cloud. It was the largest of three companies that declared their ... Oracle Combines Marketing Apps, Data ServicesFortune Data-Driven Oracle Updates Marketing CloudMediaPost Communications Bidtellect Launches Oracle Marketing AppCloud Application to Enable Clients to Target First Party and Behavioral ...Business Wire (press release) CSO Australia all 26 news articles »

April 28, 2016 at 06:29PM | marketing - Google News
Oracle - and Others - Cozy Up to ABM, Marketing's New Big Thing - CMSWire
marketing - Google News