Shark Tank @ IBM: How Big Blue is reinventing its marketing cloud - VentureBeat

Shark Tank @ IBM: How Big Blue is reinventing its marketing cloud - VentureBeat | marketing - Google News | July 29, 2015 at 01:10PM

VentureBeat

Shark Tank @ IBM: How Big Blue is reinventing its marketing cloud VentureBeat IBM recently started overhauling its marketing cloud presence, led by new general manager Deepak Advani, a veteran of IBM cloud roles and former Lenovo CMO. Despite very strong point solutions such as Unica, CoreMetrics, and Tealeaf, the company had ...

July 29, 2015 at 01:10PM | marketing - Google News
Shark Tank @ IBM: How Big Blue is reinventing its marketing cloud - VentureBeat
marketing - Google News