segunda-feira, 31 de agosto de 2015

Jargon Buster: Advanced Marketing Attribution Glossary for Marketers - Business 2 Community

Jargon Buster: Advanced Marketing Attribution Glossary for Marketers - Business 2 Community | marketing - Google News | August 31, 2015 at 09:30AM

Jargon Buster: Advanced Marketing Attribution Glossary for Marketers
Business 2 Community
Marketing has long been driven by art. Creativity was king in the era of Mad Men, when ads were guided by intuition, back-of-the-napkin drawings and catchy slogans. But the explosion of data has driven a decided shift way from gut feel toward data ...


August 31, 2015 at 09:30AM | marketing - Google News
Jargon Buster: Advanced Marketing Attribution Glossary for Marketers - Business 2 Community
marketing - Google News

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