Despite the need to, 80% of marketers can't personalize their marketing (study) - VentureBeat

Despite the need to, 80% of marketers can't personalize their marketing (study) - VentureBeat | marketing - Google News | July 01, 2015 at 04:25PM

VentureBeat

Despite the need to, 80% of marketers can't personalize their marketing (study) VentureBeat “This is all about picking up the digital breadcrumbs from each customer interaction.” The study — which takes in data and survey responses from 506 marketers and 27 vendors — tells us that 80 percent of consumer-facing companies simply don't ...

July 01, 2015 at 04:25PM | marketing - Google News
Despite the need to, 80% of marketers can't personalize their marketing (study) - VentureBeat
marketing - Google News